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If you had to guess what the world record for most pizzas made in an hour was, what would it be? 50? 100? Try 278. The record was recently broken by Werner Lomker, an 11-store Domino’s franchisee owner based in Canada, who came on this episode of “Give an Ovation” to also share 278 tips on adapting post-COVID-19! Just kidding — we’ve boiled it down to 4, but I’m sure if he had the time Werner could bust out 274 more:
1.Collect Ideas From Anywhere You Can
Werner explained how when COVID first hit his area, he made sure to include input from front-line workers before implementing any changes to confirm that they were feasible ideas. He also received ideas from managers he hadn’t thought of, such as placing cash from deliveries in plastic bags. There are lots of valuable resources such as employees, other franchisees, and other restaurants to help you adjust.
2. Stay Safe, But Similar
While implementing safety precautions is key, you want the process of ordering and overall feel of your restaurant to resemble itself as much as possible.
3. Get As Much Feedback As Possible
As restaurants experiment with protective glass boards, hand sanitization stations, and other protective measures, it’s crucial to hear what customers are thinking. Before all this happened, most people weren’t even thinking about cleanliness policies in restaurants. Now there’s a very informed customer base that expects high standards, so it’s imperative to ask for how they felt when they visited you.
4. Meet Customers Where They’re At
As your doors open again, be empathetic and realize that everyone’s strapped financially right now. Try and look past margins and prices and instead put your efforts towards building a loyal customer base. Restaurants have the opportunity to be a positive, fun, taste of normalcy in people’s lives!
Thanks for reading! Make sure to check out the whole podcast, as well as other interviews with restaurant/business gurus by checking out “Give an Ovation” on YouTube, podcast.ovationup.com, or your favorite place to listen to podcasts.